This blog post may contain affiliate links to products and services that I use myself and recommend. If you purchase one of these products or services using the affiliate link, you will pay the same (or possibly even get a discount!) and I will make a small commission. Thank you for your support.
Your past and current students are talking about you online.
Give them a reason to keep talking!
Acquiring affiliates to sell your courses or membership site on your behalf is a low-maintenance sales tactic.
If your students/learners are getting great results and having transformations in their life or business because of your course(s) – which is always the goal – then an affiliate program gives them another reason to tell others about you and your courses.
Tapping into influencers in your niche, and having them generate leads and sales FOR YOU, means less time and money marketing your own courses!
What are affiliates?
Affiliates are individuals or organizations that promote your online courses in exchange for a commission on sales they generate. Affiliates may be bloggers, social media influencers, or other online educators who have a following of people who are interested in the subject matter of your course. By partnering with these individuals and organizations, you can expand your reach and increase your visibility, which can lead to more sales.
One of the benefits of using affiliates is that they can provide credibility and social proof to potential customers. When a trusted influencer or blogger recommends your course, it can be more convincing to potential buyers than if you were promoting it yourself. Additionally, affiliates can help you reach new audiences that you may not have been able to reach on your own.
What is affiliate marketing?
What is affiliate commission?
Affiliate commission is the payment received by the affiliate (the person selling your course on your behalf) when they successfully make a sale.
Deciding how much you will pay your affiliates for hand-delivering customers to you is an individual choice. Watch the video below to hear my opinion on affiliate commission and what I pay my affiliates.
How do affiliate programs work?
Your affiliates receive unique referral links which they can use to promote your courses. When one of their audience, or someone in their network, clicks on that link and purchases your course, they receive a commission from you and you acquire a new student/learner.
The new students/learners that they are basically being hand-delivering to you without you doing any additional work or spending any money.
One of the reasons that this strategy works so well is because we tend to trust people that others know, like and trust, so by your affiliates introducing you and your courses to their audience they are putting their stamp of approval (their “trust” stamp) on your digital products making their audience more likely to convert to buyers.
In order to make your affiliate program successful, you will need to provide your affiliates with the tools and resources they need to promote your course effectively. This can include banners, images, and sales copy that they can use on their website or social media channels. Additionally, you should provide them with regular updates on your course, as well as any promotions or special offers.
And that’s where Sell More Courses Using Affiliates comes in!
In conclusion, using affiliates can be an effective way to sell more online courses. By partnering with influencers and other online content creators, you can expand your reach and increase your visibility, which can lead to more sales. To get started, you will need to set up an affiliate program, recruit affiliates, and provide them with the tools and resources they need to promote your course effectively.