Tools & Software for Online Educators

The ones we use, and recommend.

Taking your business into the online space can be exhilarating.. and terrifying!

The most common phrases we hear from entrepreneurs are, “I just don’t know which systems, software, and tools I really need! I mean, there are SO many options!” and “I don’t know enough to know what I don’t know! Help?!?”.

In fact, it’s so overwhelming that many amazing entrepreneurs are stopped in their tracks, and never even start building their business online. This is where we start to geek out! We love digital marketing and technology and are committed to helping
entrepreneurs get themselves and their brand out into the world.

Understanding the tools, platforms, and software that you’ll need to tackle this journey confidently is crucial. We’re tech and marketing geeks, and we’ve vetted them all. We’ve tested virtually every platform, tool, and software available. The tools in this toolbox are our recommendations.

Disclaimer: Some of the links below are affiliate links, which means that we’ll make a small commission if you purchase through that link. Rest assured, it’ll cost you the same as purchasing direct and we only recommend products that we believe in.

Tools & Software

We live and breathe technology so it takes a pretty great software to impress us!
These are the software programs we recommend, but obviously do your due diligence in researching and decided which tools and software are best for you and your business.

Thinkific LMS

Thinkific gives you everything you need to easily create, market, and sell your own online courses.


Convertkit makes managing your email marketing easy with built-in opt-in forms and easy to configure sequences for sales funnels.

Active Campaign

Email marketing, marketing automation, sales and CRM automation, and make meaningful connections with your customers.

Book Like a Boss

An all in one online scheduling tool which allows you to automate your bookings AND sell/upsell digital or physical products, or paid services.


A free photo editor for the non-graphic-artist. It’s cloud-based, so there’s nothing to download or install, and it’s one of the easiest photo editing programs around.


Allows you to create beautiful designs using their drag-and-drop feature and layouts to design, share and print worksheets, infographics, social graphics, and more.


Video editing service with professional editors, quick turnaround time, and expert video consulting. One time, weekly, or unlimited packages.

Elegant Themes

The site you’re on right now was built with Divi, one of the Elegant Themes, with no custom coding. Easy to use layout templates for WordPress websites.


Affordable, secure, fast hosting for your website with fast, friendly and helpful 24/7 live chat. Powerful and easy to use interface.


Truly understand and manage your income and expenses. Track everything and connect to payroll, payments, and invoicing. Everything is automated and in one perfect package.


LastPass remembers all your passwords, so you don’t have to. Once you save a password in LastPass, you’ll always have it when you need it; logging in is fast and easy.

AVG Antivirus

Premium protection and privacy for your business and your family with one low price for protection across all devices.


Using this super affordable software you can record video on your computer screen, record using your webcam, or have picture in picture.


Beautiful, branded, conversational, easy. Create interactive forms, quizzes, polls, surveys, shopping carts, and so much more.

Digital Marketer

Subscribe to the DM Insider Newsletter and get (at least) five timely, tactical marketing ideas delivered to your inbox every Monday morning, PLUS instant access to 40+ marketing tools, templates, and audits that give you an edge over the competition.

10 Critical Steps to Launching Your First Online Course


I know that you’re out there jumping from site to site, video to video, Facebook group to Facebook group, trying desperately to figure this all out so that YOU can get YOUR course online. I also know how FRUSTRATING it is to not be able to get the information you need when you need it!

So...I’ve put together this FREE 10 step checklist of the most critical steps to launching an online course - that SELLS!